Marketing Strategist

About Quantified Media

Quantified Media is a performance marketing group specializing in direct-response campaigns across multiple channels. We are on the lookout for an AI-savvy, creative, and data-driven Marketing Strategist to help us scale further.

Our Culture & Approach:

• Fast-Paced & Hands-On: We execute high-budget campaigns without layers of bureaucracy.
• Test & Iterate: We embrace rapid testing and data-driven optimizations to reach aggressive growth targets.
• Cutting-Edge: We explore new technologies, including advanced AI tools, to stay ahead of industry trends.

Key ResponsibilitiesMulti-Channel Media Buying

• Plan, launch, and optimize campaigns on platforms like Facebook, Google, TikTok, etc.
• Manage large budgets with a focus on hitting ROI and scaling successful channels.

Creative Strategy & Copywriting

• Conceptualize campaign angles and create compelling ad assets using proven direct-response principles 
• Write and iterate on ad copy, headlines, landing pages, and marketing emails.

AI-Powered Campaign Production

• Use generative AI tools (like ChatGPT, Midjourney, etc.) to rapidly develop test creatives, variations, and messaging.
• Continuously evaluate and adopt emerging AI technologies to streamline processes.

Data Analysis & Optimization

• Track and interpret KPIs (CPA, ROAS, LTV, etc.) to drive decision-making.
• Implement systematic A/B testing, multivariate experiments, and funnel analyses.
• Suggest improvements to landing pages, ads, and overall user journeys based on data insights.

Cross-Functional Collaboration

• Work directly with the team (strategists, media buyers, creative freelancers) to align on campaign goals.
• Take ownership of end-to-end marketing initiatives—from ideation to post-campaign analysis.

Identify New Growth Opportunities

• Research emerging platforms, untapped audiences, and contrarian approaches.
• Experiment with innovative strategies that push beyond conventional marketing playbooks.

What We’re Looking ForProven Experience

• 3+ years of hands-on media buying and performance marketing for large budgets.
• Track record of scaling campaigns effectively across major ad platforms.

Creative & Analytical Skill Set

• Solid copywriting expertise—able to craft direct-response headlines and persuasive hooks.
• Strong analytical mindset—proficiency in analyzing complex data sets and translating insights into action.

AI Fluency

• Familiarity with using AI tools to generate creative concepts, copy variations, and conduct rapid testing.
• Eagerness to stay at the forefront of new AI-driven marketing technologies.

Entrepreneurial Mindset

• Comfort with ambiguity and autonomy in a small, high-impact team.
• Proactive problem-solver who thrives under pressure and tight deadlines.

Excellent Communication

• Clear written and verbal communication skills for coordinating with internal team members and external partners.
• Ability to articulate insights, propose strategic pivots, and educate stakeholders.

Why Join Quantified Media?

• High-Impact Role: Work with a daily ad budget—your decisions directly influence revenue and scale.
• Autonomy & Speed: Enjoy the freedom to test, iterate, and pivot quickly—no red tape.
• Cutting-Edge Marketing: Experiment with advanced AI tools and direct-response tactics to stay ahead in a competitive market.
• Collaborative Culture: Join a small, driven team that values innovation, learning, and sharing success.