
Business Development Representative (Lead Generation)
Job Description
Posted on: March 23, 2025
Business Development Representative (Lead Generation_Pay Status and Classification: Exempt, Regular Full-time
Supervisor Title: Business Development Manager
Work Location: Remote in New York or Texas. If in New York and local to company headquarters, the Business Development Representative will be expected to attend monthly in-person team meetings and be in the office for company meetings. If hired and not based near company headquarters, the Business Development Representative will occasionally be required to travel to headquarters.
Position Purpose: The Business Development Representative is responsible for identifying, qualifying, and pursuing new business opportunities. The Business Development Representative serves as a liaison between the marketing and sales teams, by seeking out potential clients, developing relationships, and setting up meetings with potential clients to drive business growth.
The Business Development Representative is responsible for managing prospects within their designated geographic territory. This involves strategic follow-ups through cold calling, email campaigns, and attending demonstrations as necessary. While functioning as an independent contributor, the Business Development Representative also supports the sales team in achieving both team and corporate objectives, such as increasing the number of new clients and meeting revenue targets.
Essential Duties and Responsibilities:
- Inside Sales Strategy: Prospects and qualifies leads in assigned regions for designated Sales Consultants. Develops and implements targeted sales strategies to maximize lead conversion. Maintains a pipeline of potential clients and track progress towards sales goals. Schedules appointments and presentations for Sales Consultants. Coordinates post-demonstration follow-up with Sales Consultants to close business.
- Outside Sales Strategy: Attends on-site demonstrations as needed. Networks with industry professionals to identify new business opportunities.
- Communication and Collaboration: Communicates directly with decision-makers, including executives, throughout the sales process. Collaborates with the marketing team to develop and refine sales materials and presentations. Participates in regular sales meetings and training sessions to stay updated on product offerings and sales techniques.
- Conferences: Represents the company at regional and/or national conferences and client summits. Strategies with the marketing team to develop strategies for conference set-ups.
- Documentation: Manages prospect notes in the Customer Relationship Management (CRM) system. Updates the CRM after prospect outreach. Prepares and submits regular sales reports and forecasts to management. Ensures all client information is accurately recorded and maintained in the CRM system.
- Administration: Perform other duties and projects as assigned.
Required Skills/Abilities:
- Excellent interpersonal and customer service skills.
- Excellent verbal and written communication skills.
- Excellent sales and negotiation skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Ability to function well in a high-paced and at times stressful environment.
- Proficient Microsoft Office skills.
Experience:
- 1-3 years of experience in a telecommunications sales role, with a preference for outbound sales experience.
- Previous professional experience utilizing a CRM.
Travel Requirements:
- Ability to travel to visit prospects and attend conferences across the United States and Canada as needed.
Physical Requirements:
- Prolonged periods of sitting at a desk and working on a computer.
- Must be able to lift up to 15 pounds at times.
Annual Salary Range: $61,000.00-$63,000.00
Salary is established based on various factors, including, but not limited to, prior employment history, job-related knowledge, education and training, skills, and geographic location.
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