Social Media Manager - South - East Asia (100% Remote) (m/f/d)

Funanga is a payments start-up, with offices in Germany, Malta and the UK. Our flagship product CashtoCode is well-established with hundreds of online merchants, dozens of technical partners (PSP) and over 550,000 POS-partners world-wide.

CashtoCode is growing dizzyingly, so this is an exciting time to join our amazing team, which we are further expanding globally, to conquer new geographies and online industries. Funanga operates in close cooperation with an MFSA-licensed EMI and has its own software development practice.

This is your opportunity to participate in and contribute to the success of a ground-breaking payment product as a Social Media Manager. Your role will be evenly divided between CashtoCode and ReloadHero. With CashtoCode's rapid global growth, you'll have the exciting chance to aid our expansion by producing informative and converting content. ReloadHero is a rapidly growing global brand specializing in the sale of gift cards, gaming cards, and prepaid cards. With a commitment to providing unparalleled service and a diverse range of products, we cater to customers around the world. As we expand our footprint in the South - East Asian market, we are seeking a talented Social Media Manager to lead our social media initiatives and engage with our audience effectively.

As the Social Media Manager for South - East Asia, you will develop and implement a strategic social media plan that aligns with ReloadHero's brand goals and resonates with the local audience. Your role will encompass managing various local social media platforms, creating compelling content, and fostering community engagement. You will also track performance metrics, manage social media ads, and collaborate with influencers to enhance brand visibility.

Join us and be part of one of the payment industry’s finest teams!

Your tasks

If you become part of the team, you will:

Develop Social Media Strategy:

• Create and execute a tailored social media strategy for the South - East Asian market that aligns with ReloadHero's brand objectives and market trends.

Manage Channels:

• Oversee and manage local social media platforms such as WeChat, Weibo, Douyin, Xiaohongshu, and others to ensure consistent brand presence and messaging.

Content Creation:

• Design and produce engaging and high-quality content (graphics, videos, posts) that resonates with the South - East Asian audience and adheres to platform-specific trends.

Translation & Localization:

• Translate, adapt, and localize existing content to fit cultural nuances and language preferences, ensuring relevance and relatability.

Community Engagement:

• Actively monitor user interactions across platforms, responding to comments and messages to build a strong and positive online community.

Social Media Ads:

• Set up, manage, and optimize social media advertising campaigns across relevant platforms to increase brand awareness and drive conversions.

Performance Tracking:

• Analyze social media metrics and generate reports to assess the effectiveness of campaigns, identify trends, and optimize strategies for improved performance.

Collaborate with Local Influencers:

• Identify and build relationships with key influencers and brand advocates to amplify our reach and enhance brand visibility.

Cross-Functional Collaboration:

• Work closely with marketing, product, and design teams to align social media efforts with broader marketing initiatives and product launches.

Stay Updated:

• Keep abreast of the latest social media trends, tools, and best practices to ensure ReloadHero remains at the forefront of digital engagement in South- East Asia.

Your qualifications

You are a good fit if you:

• Proven experience in social media management, preferably in the South - East Asian market.
• Strong understanding of local social media platforms and cultural trends.
• Exceptional content creation skills, with a portfolio showcasing graphics, videos, and engaging posts.
• Proficiency in Mandarin and well-versed in English, other SEA languages are a plus, with strong translation and localization skills.
• Excellent communication and interpersonal skills, with a knack for community engagement.
• Analytical mindset with experience in tracking and reporting social media metrics.
• Self-driven personality with the ability to work independently and take initiative in a fast-paced environment.

What we offer

• Our international team is welcoming you! English is our corporate language.
• Competitive salary, plus benefits and company wide bonus systems.
• Flat hierarchies and a fun working environment.
• The position offers flexibility and remote/home-working with a fully digital onboarding process.
• Modern office environment in Malta
• Some of the industry’s best payment professionals/veterans work beside and with you.
• A rapidly growing business based on a proven business model and set of products

Interested?

• Then apply via email to jobs@funanga.com right now!