Adcrate logo

Head of Performance

Adcrate
Department:Growth Marketing
Type:REMOTE
Region:UK
Location:United Kingdom
Experience:Director
Estimated Salary:£60,000 - £90,000
Skills:
PERFORMANCE MARKETINGMEDIA BUYINGDATA ANALYSISLEADERSHIPCREATIVE STRATEGYFACEBOOK ADSTIKTOK ADSGOOGLE ADSYOUTUBE ADS
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Job Description

Posted on: March 19, 2025

Head of Performance

Join Adcrate – Where Performance Meets Creativity! 🚀

🌍 About Adcrate

Adcrate is a fast-growing, creative-led performance marketing agency. We specialise in paid social advertising, helping brands scale through data-backed strategies and compelling creative execution. Our team of experts is passionate about driving real results for our clients, and we’re looking for a Head Performance Manager to take our media buying strategies to the next level.

💼 About the Role

As our Head Performance Manager, you’ll be at the forefront of our paid social strategy, overseeing ad performance across multiple platforms and ensuring our clients achieve maximum ROI. You’ll lead a team of Performance Managers, collaborating closely with our Creative Strategy team to develop and optimise high-performing campaigns.

🎯Key Responsibilities

  • Own Performance Strategy – Oversee and refine performance marketing strategies to ensure all campaigns hit and exceed client KPIs.
  • Lead & Develop the Team – Mentor and guide a team of Performance Managers, helping them optimise accounts and scale campaigns effectively.
  • Campaign Optimisation – Analyse and optimise ad performance daily, making data-driven adjustments to improve ROAS and efficiency.
  • Data-Driven Decision Making – Use deep analytical insights to inform campaign adjustments, creative iterations, and audience strategies.
  • Reporting & Insights – Ensure clear, actionable reporting on performance metrics, providing strategic recommendations to both internal teams and clients.
  • Collaboration – Work closely with Creative Strategists to align ad creative with data-backed insights for maximum impact.
  • Stay Ahead of Trends – Keep up with the latest paid media trends, platform updates, and industry innovations to maintain Adcrate’s competitive edge.

👀 What We’re Looking For

✅ 5+ years of experience in performance marketing, media buying, or growth marketing (agency experience preferred).

✅ Expert-level knowledge of Facebook & TikTok Ads and a deep understanding of creative strategy in performance marketing.

✅ Proven leadership experience – you’ve managed, mentored, and grown high-performing teams.

✅Strong analytical mindset – you can interpret complex data and translate it into actionable insights.

✅ Excellent communication skills – you can clearly present data-driven recommendations to both clients and internal teams.

✅ Proactive problem solver – you thrive in a fast-paced, dynamic environment.

✅ Experience with Google Ads, YouTube Ads, and other paid channels is a plus!

👥 Team Interaction

  • Slack: Our primary communication hub (gifs & memes encouraged!)
  • Weekly Sync: Participate in check-ins and creative sessions. We hold team calls between 2pm-6pm GMT on Mondays and Tuesdays. Also more importantly - to catch up on how everyone’s weekend went!
  • Yearly retreat: Join the team in a cool location to celebrate wins and recharge.
  • Team Bonding: Enjoy monthly Games Days and Team Lunches to stay connected as a remote team.

PLEASE APPLY ON OUR WEBSITE: www.adcrate.co/careers

Originally posted on LinkedIn

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