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Social Media Manager for Australia's leading creator agency (131M total subs)

Roster
Department:Brand Marketing
Type:REMOTE
Region:Australia
Location:Australia
Experience:Entry level
Estimated Salary:A$60,000 - A$80,000
Skills:
SOCIAL MEDIA MANAGEMENTCONTENT PLANNINGCOMMUNITY MANAGEMENTPERFORMANCE ANALYSISWRITINGPROJECT MANAGEMENTSOCIAL ANALYTICS
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Job Description

Posted on: April 1, 2025

Roster manages the hiring process for the top global creators and brands. Totem Media, Australia's leading creator agency, is on the hunt for a motivated Social Media Manager to run one of their exciting entertainment channels! We're helping them fill this position.

If you're passionate about content, excited about social media, and thrive in a dynamic environment where creativity meets strategy, this is the right role for you.

The role

The social media landscape is fast-paced and ever-evolving. Totem Media has pioneered new content models to create global category leaders on social media, turning Bondi Rescue into the No.1 factual entertainment brand in the world and generating 12B+ views with 4,000+ videos over the last 12 months.

Your job? Grow the social media audience of one of Totem's iconic entertainment brands through strategic content planning, community management, and performance analysis. You'll be part of a driven, cross-functional team of experts at organically scaling audiences of Entertainment and/or Creator brands.

Here's what you'll be working on

  • Building communities of superfans around your channels
  • Creating clickable thumbnails and titles and writing compelling copy to drive discovery
  • Designing, managing, implementing, and optimizing content plans for your channels
  • Analyzing channel performance, contributing insights, and making recommendations for improvement
  • Collaborating with and overseeing a team of video editors to create awesome content
  • Staying on top of new social media trends, platforms, and products

Our ideal candidate will:

  • Have 2-3 years of experience in social video and managing social media channels in a professional setting (YouTube, Facebook)
  • Demonstrate a proven track record in growing social audiences
  • Possess strong writing skills and attention to detail for compelling titles and captions
  • Have design knowledge to brief in eye-catching and clickable thumbnails
  • Show strong project and time management skills with ability to manage multiple priorities
  • Maintain a high level of professionalism when dealing with colleagues and clients
  • Have experience working with social analytics and using insights to drive decisions
  • Be highly organized, accountable, proactive, and solution-oriented
  • Have previous work experience on revenue-generating social media pages (bonus!)

The benefits

  • Remote-first environment – work from home, WeWork, or wherever you do your best work
  • Fantastic culture with an outstanding global team that relishes the dynamics of a start-up environment (85 eNPS)
  • Challenging and stimulating projects working with high-profile entertainment brands
  • Regular training, mentorship, and a strong learning culture focused on developing individual strengths
  • Regular team events - both in-person and virtual

About Totem Media: Totem is a digital-first media company pioneering new content models to create global category leaders on social media. Originally launched in 2012 to help YouTube expand across APAC, they now lead strategy projects for top media companies, VCs, creators, and platforms worldwide. With 35+ staff across 12 countries, they rank among the world's top 25 fastest-growing digital media companies on social media.

The creator is using Roster to track and manage all applicants. If you're shortlisted, we'll send you an email for the next step, and we'll personally help you flag your profile to the creator and provide tips on how to optimize your application to impress the Totem team and other brands hiring on Roster.

Alternatively, you can apply directly here with a cover letter and add your relevant experience: https://app.joinroster.co/jobs/a771d885-69cb-4e49-92e8-df8bbeebd7fc/details

About Roster: Roster is a platform that helps match creators with talent with specific experience in the social media industry. We don't take a cut from your earnings and are already home to thousands of creatives who have found full-time and freelance opportunities through our platform.

Originally posted on LinkedIn

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